Browsing by Author "Naychuk-Khrushch, Marta"

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    Analysis of franchising activity in Ukraine
    (Видавництво Львівської політехніки, 2013) Naychuk-Khrushch, Marta; Ploska, Anna
    The present situation of franchising activity in Ukraine, based on comparative analysis of statistic dates has been analyzed. The key problems of it have been synthesized. The main practical tools of identified problems in franchising sphere have been delineated as a result of the research.