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X, Y theories as sources for effective communication targeting
(Lviv Polytechnic Publishing House, 2016) Naumova, Natalya; Yevstihnieieva, Olena; Zaporizhzhya National University
In theses the role of the X, Y theories as sources for effective communication targeting are shown.
Motivation in the modern world
(Видавництво Львівської політехніки, 2017-12-23) Lekh, Iryna; Lviv Polytechnic National University
Human resources are the most valuable asset for every organization. In light of this, the efficiency and effectiveness of using this resource are one of the most important and complicated tasks. That is why the study of motivation is continuing. The strategy of motivation should be built on the combination of already known motivation’s theories, the modern environment challenges and special features of the organization. The intrinsic motivation as a core of motivation system that leads to the professional development of employees and achieving organizational goals. Motivation like an important part of human resources management is directed at encouraging employees to better performance.