Design of marketing system of control by energy consumption modes at the retail power market

Abstract

The methods of managing the modes of electric load for structural levels of the power system were examined. The effectiveness of marketing approach of forming the energy efficient modes of power consumption in transformed model of power market were proved. The levels of segmentation of the retail power market were grounded, the relevant criteria for consumers' segmentation considering their specifics of power consumption mode regulation were determined. The significance of criteria was proposed to consider in calculation of differentiated prices.