Browsing by Author "Дмитришин, Юліанна"

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    Проведення інформаційної кампанії для просування інтернет-магазину в соціальній мережі Facebook
    (Видавництво Львівської політехніки, 2019-05-16) Дмитришин, Юліанна; Марковець, Олександр; Національний університет “Львівська політехніка”
    The theses explores how the development of information technologies and social networks help to promote business. Determined that the main task of successful networking of companies is to continuously monitor the global environment, knowledge of emerging trends on the Internet and the search for new opportunities for the company. It is necessary to take into account the dynamic nature of the development of the World Wide Web and information technologies, which are constantly updated, and quickly lose their relevance and continuously explore new trends and factors that are on the market.
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    Сервіси для вдосконалення та розвитку маркетингових комунікацій в соціальній мережі Instagram
    (Видавництво Львівської політехніки, 2020-05-21) Дмитришин, Юліанна; Марковець, Олександр; Національний університет “Львівська політехніка”
    The theses explores how the development of marketing communication in social network Instagram helps to promote business. Determined that the main task of successful networking of companies is needing to keep up with the times and to search for new tools for effective communication with customers. It is necessary to take into account the dynamic nature of the development of social networks and marketing communications, which are constantly updated, and quickly lose their relevance and continuously explore new trends and factors that are on the market. Instagram is a powerful platform, so using marketing on Instagram is relevant today.