(Lviv Politechnic Publishing House, 2018-02-10) Melnyk, O.; Adamiv, M.; Smereka, L.; Lviv Polytechnic National University
The article substantiates the
relevance of unification, harmonization and
development of the theoretical and applied base of
diagnostics of investment attractiveness of
enterprises in the conditions of European integration
of Ukraine. The theoretical and legislative principles
of diagnostics of investment attractiveness of
enterprises are critically analyzed. Based on the
study of domestic and foreign diagnostic practices,
as well as the challenges of European integration, it
is proposed to apply a comprehensive approach to
assessing the investment attractiveness of
enterprises. The method of comprehensive multilayered
diagnostics of investment attractiveness of
enterprises is improved, which harmoniously
combines the following priority diagnostic
components: investment attractiveness of the
country, region, industries in which the object of
investment functions, and direct investment
attractiveness of the enterprise.
