Violations of the law about advertising in Ukrainian media

Date

2017-12-23

Journal Title

Journal ISSN

Volume Title

Publisher

Видавництво Львівської політехніки
Lviv Polytechnic Publishing House

Abstract

In the article there are analised different kinds of advertising in Ukrainian mediasphere. It is investigated the quality of the publicity texts after the criteria of legality, literacy, originality and journalistic ethics. Advertising which violates Ukraianian law about advertising s found out and it is grounded negative influence such kinds of ad on the readers audience and on the society on the whole.

Description

Keywords

advertising, law, violation, media

Citation

Kitsa M. Violations of the law about advertising in Ukrainian media / Mariana Kitsa // Litteris et Artibus : proceedings, 23–25 November, 2017. — Lviv : Lviv Polytechnic Publishing House, 2017. — P. 450–451. — (4th International academic conference «law and psychology 2017» (LPS-2017)).