Economics, Entrepreneurship, Management. – 2017. – Vol. 4, No. 2

Permanent URI for this collectionhttps://ena.lpnu.ua/handle/ntb/41289

Науковий журнал

Economics, Entrepreneurship, Management / Lviv Polytechnic National University ; editor-in-chief O. Kuzmin. – Lviv : Lviv Polytechnic National University, 2017. – Volume 4, number 1. – 92 p. : il.

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    The essence and methodical approaches to the evaluation of the tourist potential of the territory
    (Lviv Politechnic Publishing House, 2017) Muzychenko-Kozlovska, O.; Symak, A.; Lviv Polytechnic National University
    The contemporary content is disclosed and the possibility of using the term “tourist potential of the territory” is explained. My position on the content of the concept “tourist potential of the territory” is formulated. The complex approach to estimation of tourist potential of a locality with consideration of its components and indicators is offered.
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    The effect of globalization factors on the selection ofmanagement technologies
    (Lviv Politechnic Publishing House, 2017) Polyanska, A.; Drabik, I.; Ivano-Frankivsk National Technical University of Oil and Gas, Pedagogical University of Cracow (Poland)
    The influence of globalization trends on the choice of management technologies with the consideration of both objective factors of global progress and subjective obstacles and determinants of modern development at domestic industrial enterprises is researched. Emphasis was placed on the activities of enterprises of the oil and gas complex. The modern management technologies are analyzed, which allow to solve modern problems and are based on modern achievements of management science. It is highlighted that adaptation to modern market relations in the energy sector provides the activation of relevant areas of activity and the use of appropriate modern management technologies, for example, Benchmarking, BSC, business process reengineerin, Supply Chain Management, Outsourcing, Consumer Segmentation, Mission and Vision Formation, Cost Optimization, CRM, Budgeting, Strategic Planning, Strategic Alliances, Mergers and Acquisitions, Knowledge Management, Key Competences, Human Resources Management Concept, TQM, Change Management, Satisfaction and Loyalty Management, Scenario planning, Innovation; Analytical activity.
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    Conceptualmodel for economic evaluation of innovative technologies
    (Lviv Politechnic Publishing House, 2017) Kozyk, V.; Mrykhina, O.; Mirkunova, T.; Lviv Polytechnic National University
    The conceptual model for economic evaluation of innovative technologies that focuses on the consumer value thereof has been developed. Contemporary role and significance of the value that is laid in the technology and is a condition for their innovativeness have been substantiated, a set of tools for practical implementation of the proposed model established. The model enables evaluators to take into consideration the parameters of the impact of technology due to current market phenomena and trends, which helps to make better management decisions on the strategy for development of innovative technologies.
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    The choice of languages forwebsite of organizations in case ofmultilingual customers
    (Lviv Politechnic Publishing House, 2017) Ugolkov, I.; Karyy, O.; Lviv Polytechnic National University
    The paper describes the changes of potential customers' language priorities in multilingual societies at the example of Ukraine. The case of Ukraine is interesting because of sharp changes in customers' attitude to other countries. It makes huge influence on customer behavior while buying goods: customers pay much more attention on the country of product origin. That is why the hypothesis of the article was that such changes in attitude to products produced in certain countries also connected with changes in attitude to languages of these countries and that companies should take into account these changes in their internetmarketing. To check this hypothesis the survey to identify business attitude to this question on the example of websites of Ukrainian bank sector was made. This economic sector is the most vulnerable to customer loyalty. Research showed that Ukrainian language is the prior to satisfy potential clients, and Russian language is needed to avoid the incomprehension of Russian speaking population.
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    Functional purpose and approaches to building account plans in the historical retrospective
    (Lviv Politechnic Publishing House, 2017) Lemishovska, O.; Lviv Polytechnic National University
    The contents and function of the account plan in the organization of accounting, principles of systematization of classification groups of accounts in it are disclosed. The historical origins of the plan of accounts in accounting science and its evolution are presented. The key factors of influence on the principles and basic principles of constructing an account plan at different historical stages of accounting science are analyzed. The reasonableness of the scientific classification of accounts and disadvantages when forming accounts in the historical past has been analyzed. The expediency of conducting in-depth researches of previously formulated scientific developments concerning principles and approaches to the formation of the account plan and the use of their separate aspects in modern researches has been argued.
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    Support of the students entrepreneurial intentions within the higher education system
    (Lviv Politechnic Publishing House, 2017) Okręglicka, M.; Shulgina, L.; Czestochowa University of Technology (Poland); University of Belsko-Biala (Poland)
    Entrepreneurial intentions refer to a state of mind that directs and guides the actions of the individual toward the development and implementation of a new business concept. Educational support is perceived as a determinant of entrepreneurial intentions, for the reason of providing the students with necessary knowledge about entrepreneurship. The main aim of this article is to present the role of university education in shaping the entrepreneurial intentions among students in Ukraine and Poland and the forms of university support which students prefer when start own business. In order to develop the issue, the authors conducted a questionnaire survey among 212 students in Ukraine and Poland in 2016. The results of the research clearly show that Ukrainian students present higher level of entrepreneurial orientation as an intent to set up and to develop of the company in the future than Polish students, and at the same time they expect less support from the university.
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    Rationality in decision-making within interorganisational networks
    (Lviv Politechnic Publishing House, 2017) Danylovych-Kropyvnytska, M.; Limański, A.; Lviv Polytechnic National University; University of Silesia in Katowice (Poland)
    A networking structure is a natural phase in the evolution of organisational forms. An organisational form of a network is a set of interconnected structures and technological elements, i.e. individual economic agents, cultural and social values that arrange inter-organisational relations in a certain order and make network processes operate in a systemlike fashion. Effective joint work in inter-organisational networks suggests a need for a common goal, which is perceived to be a critical factor for joint activities. The paper studies the rationality of decisionmaking for inter-organisational networks. The analysis of behaviour within inter-organisational networks that consist of agents, like firms, entrepreneurs, governmental authorities, scientific centres, proves that group decisions are not always an optimal method to achieve a goal. There are certain tasks and circumstances when an authoritarian approach to problem solving is more sensible. It analyses a formalized model for joint choice, prevailing practice and rationality of group decisionmaking in order to reach a strategic balance within a network. The study summarizes key advantages and drawbacks in case a decision is made by a group.
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    Importance of e-commerce in the development of economyand business
    (Lviv Politechnic Publishing House, 2017) Khoma, I.; Kostiuk-Pukaliak, O.; Lviv Polytechnic National University
    The article investigates the tendencies of a global e-commerce market and its legislative regulation. The value of e-commerce for domestic businesses as well as the main advantages of electronic commerce over the traditional one is shown. The features of e-commerce implementation in Ukraine are determined.
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    Modern management solutions for logistics, finance and human resources in defense and security services
    (Lviv Politechnic Publishing House, 2017) Kuck, J.; War Studies University (Poland)
    The aim of the paper is to present the research analysis and author’s practical experiences in implementing modern IT solutions. These solutions concern, in particular building and implementing the Integrated Multilevel IT Systems for Logistics, Finance and HR operating in the defense and security services. The detailed research was also on possibility of implementing systems for product coding, electronic shopping and distance learning. Implementing modern IT solutions should improve performance in logistics, finance and HR in defense and security services. The implementation of these solutions in both areas at the same time will be the most effective approach to manage the assets in the most effective way. Implemented IT solutions support rational planning, collecting, storing and using assets. Logistics management should be integrated with finances and Human resources, which facilitates delivery of necessary assets in tight quantity, quality, place and time for competitive price. This will influence achieving set aims (fulfilling tasks) in time of peace, crisis and war. Presented solutions set general directions for informatization and involve implementation of the latest technologies (software, applications, hardware, and computer networks) and IT security. As the result the Integrated Multilevel IT Systems for Logistics, Finance and HR should be built. This system with applied planning, analytical and evaluation applications operates in real time and facilitate information exchange with systems of national economy, NATO and EU. The base of Integrated Multilevel IT Systems for Logistics, Finance and HR is the reliable coding and identification system for all assets used and in stock. With the coding system it is possible to organize electronic shopping which help prevent corruption. The distance learning (e-learning) is another effective solution for logistics, finance and HR. Presented possibilities of implementing new IT solutions for logistics, finance and HR are not the only possibilities new IT solutions offer. The presented ones should serve as an inspiration for decision-makers to further actions, theoretical research and practical steps. The conducted research proved that new IT solutions influence better performance of logistics, finance and HR for defense and security services. It should also be indicated that implementation of new solutions for defense and security services is long organizational and intellectual process. It needs financial means, well prepared experts at single organizational levels where these solutions are being implemented.
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    The role ofmerchant credit insurance in processes stimulating the economic security of companies
    (Lviv Politechnic Publishing House, 2017) Dankiewicz, R.; Rzeszow University of Technology (Poland)
    In the paper an attempt to present the role of merchant credit insurance in processes that affect the security of business operations of companies has been taken. As a part of the discussion, the areas and sources of the risks have been presented, their overall distribution has been taken into account, and particular attention has been paid to those that could be covered under insurance contracts concluded with credit insurers. The reasons underlying their use have been discussed, taking into account both the specificity of the risk and the benefits of its protection. In the practical part, the results of author’s own research and the conclusions drawn have been presented. The final part of the paper contains conclusions on an attempt to assess the economic viability of merchant credit insurance in the activities of individual companies taking into account the external market conditions in which they operate.